GI Germ Fighters!

G.I. Germs is an exciting combination of toy and virtual world fun, where kids collect toy germ soldiers and then activate them online to battle each other across the internet. This product is designed for children ages 4 and beyond. The appeal of having a tangible mixed with an online version ensures a layered reception that will keep players and collectors coming back for new germs and the interaction.

G.I. Germs Online (GIGO)

Overview: G.I. Germs On-line (GIGO) is an integrated on-line experience that ties to the collectible figurines. Once the germs are activated on the website, players can engage others in fun competitive battles, earn points and even socialize, in order to trade items.

Purpose: Online worlds have an extremely high rate of return on investment, by using a subscription based and micro-transaction model. These applications are easily accessible by most people and tend to retain a sizable audience.